New York Association of
REAL ESTATE EDUCATOR
ESTHER MULLER DEVELOPS PLAN
with Goodstein Realty and Board of Ed to Create Affordable Housing for
Immediately Secures 200 Efficiency
Apartments for Temporary Housing for Out-of-Town Teachers
With a need for more than 8,000 new
teachers in the New York City public school system, real estate educator
Esther Muller has teamed up with the Board of Education
and Goodstein Realty to make affordable housing available to entry-level
teachers from across the country. Ms. Muller developed the concept as
a means to attract qualified teachers.
“I responded to an RFP in the New York Times which requested an
advisor of the New York City Board of Education,” says Ms. Muller.
“It occurred to me that one of the reasons we hadn't been able
to attract good teachers was because they couldn't afford to live here.
I felt that if presented with the right incentives, most importantly
affordable housing, New York City could bring in the finest educators
the world has to offer.”
While negotiating with the Board of Education, she contacted Len Bayer,
president of Goodstein Realty, and discussed the opportunity of developing
the project together on behalf of the teachers. The Goodstein Organization
has been at the forefront of development for more than 75 years. Through
Goodstein's effort, the Ramada Inn made available 200 efficiency apartments
in three locations.
It is Ms. Muller's position that by mobilizing developers to create
affordable housing, as well as utilizing existing housing stock from
owners, and then offering it at affordable rates, teachers will be encouraged
to enter the New York City public school system. In addition, the Board
of Education is adding its own incentives by paying off student loans,
subsidizing Masters Degree pro- grams and providing health benefits,
pension plans and annuities to those committed to working with the children
of New York.
Ms. Muller has dubbed the new program E=HIT, which stands for Education
Equals(=) Housing Incentives for Teachers. The immediate goal of the
program is to hire 8,000 teachers by year-end 2002, and the long-term
goal is to attract and retain the numbers needed as determined by the
Board of Education. To accomplish this task, she is continuing her efforts
by contacting other members of the real estate community to participate
in the endeavor.
“But 'the more the merrier', as they say,” states Muller.
“This project will become a model for educational institutions
all over the country, maybe the world and as befitting the greatest
city in the world, New York will be the benchmark.”
As founder and president of the Academy for Continuing Education, Esther
Muller has been educating real estate professionals for over ten years.
Her incisive thoughts and perceptive ideas have distinguished her as
an authority and often quoted spokesperson on industry issues. She now
brings her talents and energies to one of the most worthwhile projects
of her career. Ms. Muller holds a B.A. in Education from Brooklyn College.
Along with her expertise in the real estate market, she is an acclaimed
lecturer on real estate investing and a fierce advocate of quality education.